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MG Motor Surpasses 1 Million Vehicle Sales in Europe, Driven by EVs

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MG Motor has crossed a significant threshold in Europe, with total deliveries now surpassing one million vehicles—a feat no other Chinese-owned car brand has achieved in the region to date.

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This progress traces back to when SAIC Motor took control of the historic marque and relaunched it in the United Kingdom in 2011. At that stage, MG was rebuilding its reputation from the ground up. Over time, it has expanded its footprint to 34 European countries, supported by a dealer network exceeding 1,300 outlets.

Electric Vehicles have been central to this expansion. The company has delivered more than 317,000 electric cars across Europe, with the MG4 EV emerging as a key product.

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MG has continued to strengthen its EV lineup with newer versions, including the 2026 MG4 EV and the MG4 EV Urban, aimed particularly at city users.

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Hybrid technology has also contributed meaningfully. During 2025, MG recorded approximately 139,000 Hybrid+ deliveries, a performance that helped it regain a position among the UK’s top ten car brands. Of the total European volume, 386,000 units were sold in the UK, underlining the market’s importance to the brand.

MG has not limited itself to practical vehicles alone. It has also reintroduced performance-oriented appeal through the Cyberster, an all-electric roadster developed in London. The model reflects MG’s sports car lineage and was featured during its centenary celebrations at the Goodwood Festival of Speed.

A steady pipeline of products, competitive pricing strategies, and gradual dealer expansion have all played a role in MG's resurgence across Europe. Strong recognition in the UK has further supported its growth, especially among buyers seeking modern technology at reasonable cost.

Although reaching the one-million mark is a notable accomplishment, the European automotive sector remains highly competitive. 

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